Jason Sirotin is a multi-faceted entrepreneur with a diverse background in the media and marketing industries. He began his career in TV news, starting as a production assistant and quickly rising through the ranks. At the young age of 23, Sirotin became the head of production and programming at XY.tv. Under his leadership, the company grew from four employees to a full-time staff of 60 in over 90 markets across the US, including being one of the first networks launched on Verizon's FIOS in 2004.

Sirotin's success at XY.tv caught the attention of InDemand Networks, where he was subsequently hired as the head of original programming for Howard Stern's network, Howard TV. Sirotin was a top finalist in his first and only Howard Stern Film Festival. After Stern, Sirotin made the move to Atlanta in 2007 and joined ECG Productions as a partner and producer/director. In 2012, he founded a digital marketing agency, that helps companies increase brand presence, attract more prospects, and drive bottom-line growth. And in recent years, Sirotin founded SuperMassive, a marketing agency that provides a wide range of services to help businesses increase brand presence, attract more prospects, and drive bottom-line growth.

In 2014, Sirotin entered the cannabis space with strategic investments in Colorado, leading to the formation of several companies, including Bread Genetics, Greenstone, Marquis, and Arbor Vita8. Arbor Vita8 is a pioneering company that provides commercial hemp processing and wholesale hemp products, working with farming and manufacturing partners to help them thrive. They have a 75,000 square foot facility and state-of-the-art equipment, which enables them to process hemp flower, biomass, and CBD oil. Recently, Arbor Vita8 established Arbor Care, which is in the application process for a medical marijuana license, and was acquired by multi-state-operator Verabloom in January 2023. Sirotin will remain with Arbor Vita8 and take a leadership position at Verabloom. Sirotin is currently a partner in 11+ Ventures, where he brings his expertise in marketing, media, and production to help these businesses thrive.

Throughout his career, Sirotin has been driven by a desire to stay ahead of trends and create new opportunities for the businesses he is involved in. He has a passion for the industry and a proven ability to lead successful teams. Additionally, Sirotin has a unique and ambitious personal goal to create a way to download human consciousness and create a new afterlife that never ends. This goal of his, indicates a unique perspective and an ability to think out of the box.

With his wealth of experience and successful track record, Sirotin brings a unique perspective to SuperMassive and its clients, offering a results-driven approach that is tailored to meet their specific needs, whether it be in the form of traditional advertising or digital marketing. Sirotin and his team of experts in marketing, media, and production at SuperMassive, are known for their ability to craft compelling stories that resonate with audiences and convert them into customers. With a team of experienced professionals, the latest technology, and a results-driven approach, SuperMassive is the agency to choose for your next marketing campaign. Whether you're a small startup or a large enterprise, SuperMassive has the expertise and resources to help your business grow and achieve success.

In summary, Jason Sirotin is an award winning professional with a 20+ year background in media, entertainment, branding and marketing. He started his career in TV news and quickly rose through the ranks. He is the founder and CEO of several companies, including ECG Productions, The Digital Agency, Supermassive and Arbor Vita8, that have been successful in the entertainment, digital marketing and the cannabis industry . His experience and passion have enabled him to stay ahead of trends and create new opportunities for the businesses he is involved in.


Warner Bros and TruTv’s Taste The Cultures: with Justin Suthland and Amazon Music’s, “Hello My Name Is..” 

on Season two of the hit WB show “Dawson’s Creek”

Jason served as the senior producer for Howard Stern’s original programming at HowardTV onDemand from 2005-2007

Jason, can cry like an infant on command. It’s creepy.





International Marketing Videos, translated into 8 languages.


Broadened global reach and reinforced brand identity.